Ryan’s Staff Bio

Learn more about our marketing manager!

Ryan - Our Marketing Manager Riding on gravel trail
Ryan speed racing on track

Ryan Oakes

Position: Cycling Marketing Manager
Location: Chico, CA

A roadie at heart, Ryan might race on carbon, but on training rides, you will see him on his custom steel frame. But don’t be fooled by the heavy bike, Ryan is a fierce competitor with a powerful drive to win. When he’s not racing, Ryan is can be found outside rock climbing, camping, backcountry skiing, trail running, or even bike-packing. A bicycle industry expert, Ryan is head honcho of all things cycling at Performance.

Unpopular Cycling Opinion:

“Zwift does not replace riding your bike outside. Training inside is great for your fitness but doesn’t help your riding soft skills.”

Favorite Bike Accessory:

Dynaplug “all my bikes are set up with tubeless tires these days. I think Dynaplug is a product that makes that even more viable for the masses.”

Favorite Snack on a Long Ride:

“I like to stop off at a convenience store and just go hog wild. Long rides are really the only time I eat that type of food. So much ride nutrition product is sweet that I love to get some savory or more meal-type foods from a store – V8 Vegetable juice, potato chips, Michelada beer, hot dog, nuts. If I’m feeling sweets, I’ll get cookies or gummy candies.”

Ryans’s Bike Garage

BTCHN BIKE Custom built bike
BTCHN Custom “Dirty Crit”
  • Drivetrain – Campagnolo Ekar (13 Speed)
  • Shifters – Campagnolo Ekar
  • Wheels – Campagnolo Shamal Carbon (40mm Rim Depth)
  • Tires – Teravail Rampart (700c x 32mm) (Tubeless)
  • Saddle – Fizik Vento Argo
  • Pedals – Shimano Dura Ace SPD-SL
  • Bottle Cages – Giant Aluminum
Diamondback Gravel bike
Diamondback Gravel Bike
  • Drivetrain – Archer Components D1x Trail Shifter w/ DBR remote wired to Shimano Deore SLX RD, 1x w/ Absolute Black oval ring
  • Shifters – TRP Hylex Hydro levers
  • Wheels – Roval Traverse Carbon
  • Tires – Zipp G40 XPLR (700c x 40mm)
  • Saddle – Fizik Vento Adaptive 3D printed
  • Pedals – Shimano XT
  • Bottle Cages – Dawn to Dusk Kaptive 14 and Sideburn 8
Specialized STUMPY Mountain bike
Specialized Stumpjumper
  • Drivetrain – Shimano XT 8100
  • Shifter – Shimano XT 8100
  • Cassette – Shimano XT 8100 (10-51T)
  • Chainring – Absolute Black Oval
  • Fork – Cane Creek Helm Coil
  • Rear Shock – Cane Creek DBcoil IL
  • Handlebar – PNW Range
  • Grips – ODI F1
  • Seatpost – PNW Bachelor
  • Saddle – Specialized Phenom
  • Wheels – Industry Nine Enduro 305
  • Front Tire – Specialized Butcher (29 x 2.4”)
  • Rear Tire – Specialized Purgatory (29 x 2.4”)